{"product_id":"rival","title":"Rival DoubleTap","description":"\u003cp class=\"product-detail-overview-description-text\"\u003eBuilt around SRAM's DoubleTap® technology, SRAM Rival controls offer a performance advantage that other competition level shifters can't touch. With Zero Loss shifting, front gears are engaged immediately. Added cable routing options allows for both brake and shifter cables to run along either side of the handlebar. SRAM Rival also incorporates the popular Reach Adjust feature, which SRAM invented, and allows riders to customize their brake and shift levers. Now every rider has a choice on positioning their DoubleTap® levers.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNew Carbon Fiber Brake lever \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIndependent Reach adjust\u003c\/li\u003e\n\u003cli\u003eZeroLoss™ shifting engages immediately\u003c\/li\u003e\n\u003cli\u003eNew Hood Shape with Dual routing options \u003c\/li\u003e\n\u003cli\u003e320g\u003c\/li\u003e\n\u003cli\u003eSRAM Model ID: SB-RIV-A1\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eAttributes\u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable style=\"font-size: 0.875rem;\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBrake Lever Comp.\u003c\/td\u003e\n\u003ctd\u003eRoad Caliper\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePrimary Color\u003c\/td\u003e\n\u003ctd\u003eBlack\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eShifter Compatibility\u003c\/td\u003e\n\u003ctd\u003eSRAM 10 sp.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eShifter Material\u003c\/td\u003e\n\u003ctd\u003eCarbon\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eShifter Weight\u003c\/td\u003e\n\u003ctd\u003e320g (pair)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"SRAM","offers":[{"title":"10sp, Rear","offer_id":51806582505768,"sku":"SRA24114178K","price":188.0,"currency_code":"CAD","in_stock":false},{"title":"2sp, Front","offer_id":51806582538536,"sku":"SRA23168511K","price":188.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0935\/8262\/3016\/files\/230185-02_1.jpg?v=1778252970","url":"https:\/\/thebikeshop.com\/products\/rival","provider":"The Bike Shop","version":"1.0","type":"link"}